April 02, 2004

Google and how eclectic and strange the web is

Mark Hurst, in his latest Good Experience newsletter, follows up on his earlier claim that Google=Good experience, adding another creative use of Google. I quote:

Several such Google-related activities are already in action:

- googlisms
- google bombing
- googlewhacking
- and most recently, Google Rankings

...and I'm now going to add another Google-related activity to the list.

Introducing... googlephrasing.

It's easy. Search Google for a long, slightly obscure sentence
fragment, enclosed in quotes, and then revel in the Web-zeitgeist.

(...)
Such is the Web: eclectic, strange, and very, very random. Thanks to
Google for pointing it out to us!

Unquote.
Let me add the librarian www.googleguide.com.
And how about www.booble.com?

By Thomas. April, 2. 2004.
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March 17, 2004

Shopping baskets in online shops

Shopping baskets say a lot about how the online shops sees itself.
This cute wicker basket is from my publisher's website. A very personal basket, almost an accessory. Like books for book lovers. Not a picnic basket, nor a baby-Moses basket. But does it work with you?

Here are some other examples:
Www.dell.com tries to stimulate BIG purchases using this truck "basket" (however tiny it is).

Www.amazon.com has a slick, squarish, pointy tech designer basket.
Also, as is the Amazon trademark, it comes inseparable from a multitude of appealling features, like "if you did not like this book, you'll certainly not like these either".

By Thomas. March, 17. 2004.
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