Loved this; a simple solution to the problem of testing via the thinking-aloud protocol with test persons who don't like to offend (give negative feed back) or to admit that they cannot solve a task. Enter the Bollywood method;
Kath Straub:
"Chavan's Bollywood method derives from the Bollywood film genre, India's version of Hollywood movies, which are typically emotionally involved plots with great dramatic flourish. Within the usability-testing session, Chavan sets up a Bollywood scene -- the participant's beautiful, young, and innocent niece is about to be married. Erstwhile, the protagonist / usability-testing participant learns that the groom-to-be is a hit man! Worse yet, HE IS ALREADY MARRIED! The participant must deliver the evidence (and the wife) to the niece in person or she will never be convinced. No time to waste! Book that train ticket!
Chavan finds that participants who were previously reluctant to complete or comment on the task, willingly assumed this fantasy and with great excitement began the ticket-booking process. The fantasy situation provides license to communicate in a way that, under normal circumstances, would be culturally prohibited. Further, given the gravity of the situation, even minor usability challenges elicit clear and penetrating commentary."
By Thomas.
April, 5. 2004.
Permanent URL to The Bollywood approach to usability testing
Mark Hurst, in his latest Good Experience newsletter, follows up on his earlier claim that Google=Good experience, adding another creative use of Google. I quote:
Several such Google-related activities are already in action:
- googlisms
- google bombing
- googlewhacking
- and most recently, Google Rankings
...and I'm now going to add another Google-related activity to the list.
Introducing... googlephrasing.
It's easy. Search Google for a long, slightly obscure sentence
fragment, enclosed in quotes, and then revel in the Web-zeitgeist.
(...)
Such is the Web: eclectic, strange, and very, very random. Thanks to
Google for pointing it out to us!
Unquote.
Let me add the librarian www.googleguide.com.
And how about www.booble.com?
By Thomas.
April, 2. 2004.
Permanent URL to Google and how eclectic and strange the web is
Music under consideration
Michael Bublé and Jools Holland - both featured in a Parkinson Show on BBC recently.
Cćcilie Nordby - a Danish jazz singer.
Book under cosideration
Any comments?
By Thomas.
April, 2. 2004.
Permanent URL to Books and Music reminder list
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Copyright 2004, Thomas Visby Snitker
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